Sans Normal Morin 14 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Futura BT' by Bitstream, 'Boldstrom' by Sharkshock, 'TT Norms Pro' by TypeType, and 'Clarika Pro' by Wild Edge (names referenced only for comparison).
Keywords: headlines, posters, packaging, logo, kids media, playful, chunky, friendly, retro, comic, attention, approachability, fun, display, branding, rounded, bubbly, soft corners, compact spacing, high impact.
A heavy, rounded sans with broad proportions and compact internal counters. Curves are built from near-circular bowls and smooth joins, while terminals are mostly flat and slightly softened, creating a dense, sticker-like silhouette. The uppercase feels blocky and steady; the lowercase uses single‑storey forms with large bowls and short ascenders/descenders, keeping lines visually even in paragraph settings. Numerals and punctuation follow the same chunky geometry, with simplified shapes and closed, sturdy forms that hold up at display sizes.
Best suited to headlines, posters, and short emphatic copy where its thick, rounded forms can create immediate impact. It also fits branding applications such as logos, packaging, and playful editorial callouts, especially where a friendly, informal tone is desired.
The overall tone is bold and approachable, with a cheerful, cartoon-adjacent warmth. Its exaggerated mass and rounded construction read as fun and informal, lending a slightly retro, poster-friendly personality rather than a neutral text voice.
The letterforms appear designed to maximize presence and friendliness through oversized weight, rounded bowls, and simplified construction. The intent leans toward a display face that stays cohesive in big sizes and delivers a bold, upbeat voice for attention-grabbing typography.
The design emphasizes filled-in black shapes over interior detail, so counters can appear tight in letters like a, e, and s, and the texture becomes intentionally dense in continuous text. The rounded geometry and simplified diagonals (notably in v/w/x/y) reinforce a consistent, playful rhythm across the set.