Sans Normal Samar 2 is a regular weight, very narrow, low contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, signage, editorial, minimal, friendly, modern, quirky, clean, space saving, clarity, modern utility, approachable tone, condensed, monoline, rounded, airy, tall.
A tall, condensed sans with monoline strokes and softly rounded terminals. Curves are smooth and slightly squarish in places, giving round letters a controlled, elliptical feel, while verticals dominate the overall texture. Spacing is open for such a narrow design, creating a light rhythm and clear word shapes; counters are compact but consistently drawn. Numerals and punctuation follow the same simplified, clean construction with a straight, utilitarian skeleton.
Well-suited to headlines, subheads, and space-limited layouts where a compact, vertical rhythm is useful. It can work effectively in posters, labels, and signage systems that need a clean, contemporary voice, and it also fits editorial pull quotes or short passages where a narrow texture is desired.
The overall tone is modern and uncomplicated, with a gentle friendliness coming from the rounded ends and relaxed proportions. Its narrow, upright stance reads efficient and tidy, while a few idiosyncratic shapes add a subtle, playful character without turning decorative.
The design appears intended as a streamlined condensed sans that balances efficiency with approachability. Its simplified, rounded construction suggests an aim for a versatile display/text companion that stays neutral enough for many contexts while retaining a distinctive, slightly quirky silhouette.
The alphabet shows a consistent geometric logic across caps and lowercase, with a steady baseline and a uniform stroke that keeps color even in text. The condensed width makes it feel space-conscious, yet the generous apertures and smooth curves help maintain readability at display and short-text sizes.