Sans Normal Welif 3 is a very bold, normal width, medium contrast, italic, normal x-height font.
Keywords: headlines, posters, branding, packaging, social media, playful, friendly, retro, casual, punchy, display impact, handwritten feel, friendly branding, energetic tone, rounded, brushy, slanted, soft terminals, bouncy.
A heavy, right-slanted display face with rounded, brush-like strokes and softly tapered terminals. Letterforms lean on compact, oval counters and smooth curves, with subtle stroke swelling that gives a lively, hand-drawn rhythm without becoming rough or textured. The silhouette stays clean and bold, while small irregularities in joins and endings add motion and personality. Numerals match the same chunky, rounded construction and maintain strong, even color in text.
Best suited to short, attention-grabbing text such as headlines, poster titles, logos, and product packaging where a warm, energetic voice is desired. It can work for social graphics and playful editorial callouts, but its dense weight and pronounced slant are most effective at display sizes rather than extended body copy.
The overall tone is upbeat and informal, blending a vintage sign-painting feel with a modern, cartoon-friendly softness. Its confident weight and buoyant slant read as energetic and welcoming rather than formal or technical.
The design appears intended to deliver a bold, approachable display voice that mimics confident, brushy handwriting while keeping forms simplified and highly legible. It emphasizes impact and momentum through slant, rounded construction, and consistent heavy color.
In longer samples the bold mass creates strong texture and high presence, so spacing and counters are tuned more for headline impact than quiet reading. Rounded joins and softened corners help avoid harshness at large sizes, while the consistent slant keeps words flowing as a cohesive gesture.