Cursive Imrur 15 is a light, very narrow, medium contrast, italic, very short x-height font.
Keywords: invitations, greeting cards, branding, social media, packaging, casual, friendly, playful, personal, airy, handwritten feel, personal tone, modern script, signature style, light elegance, monoline, looping, bouncy, slanted, open.
A light, handwritten script with a pronounced rightward slant and a lively, slightly bouncy baseline. Strokes read as mostly monoline with subtle pressure-like swelling at curves and terminals, and a smooth, marker-pen flow. Letterforms are narrow and tall, with rounded bowls, frequent loops, and long, swinging ascenders and descenders that add rhythm without feeling overly ornate. Spacing varies like natural handwriting, and the overall texture stays clean and uncluttered despite the cursive movement.
This font suits short to medium bursts of copy where an approachable, human touch is desired—such as invitations, greeting cards, social posts, lifestyle branding, and boutique packaging. It works especially well for names, headlines, pull quotes, and signature-style accents, and is best paired with a simpler sans or serif for longer reading.
The tone is relaxed and personable, like quick but confident handwriting on a note or invitation. Its looping joins and soft terminals give it a friendly, upbeat feel, leaning more modern and informal than formal calligraphy.
The design appears intended to capture an everyday cursive hand with a polished consistency—quick, fluid, and expressive—while remaining clean enough for display use. Its narrow, tall proportions and looping forms aim to maximize elegance and energy without becoming overly decorative.
Uppercase forms are simplified and gestural, functioning well as leading initials while maintaining a consistent stroke character with the lowercase. Numerals follow the same handwritten logic, with curved, open shapes that match the script’s flow. In text, the joins are generally smooth and legible, with occasional intentional irregularities that keep the hand-made character.