Sans Normal Olmuv 2 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Clockwise' by Ana's Fonts, 'Medina Gothic' by Design is Culture, 'Rokiest' by Fitrah Type, 'Demoise Sans Serif' by Maculinc, and 'Expressway' by Typodermic (names referenced only for comparison).
Keywords: headlines, branding, posters, ui labels, packaging, modern, confident, clean, friendly, pragmatic, clarity, impact, modernity, versatility, legibility, geometric, rounded, compact, sturdy, high-impact.
A compact, geometric sans with sturdy strokes and smooth, well-controlled curves. Round letters are close to circular with generous counters, while straight-sided forms keep crisp, flat terminals and minimal modulation. Curves join stems cleanly with little softness at the corners, producing a firm, contemporary texture. Spacing feels even and efficient, creating a dense but readable rhythm in both all-caps and mixed-case settings.
This font performs best where strong presence and quick readability are needed: headlines, brand wordmarks, signage, posters, and packaging. Its compact, even texture also suits UI labels, navigation, and short blocks of text where a firm, contemporary tone is desired.
The overall tone is modern and confident, with a straightforward, no-nonsense clarity. Its rounded geometry keeps it approachable rather than severe, while the dense color gives it a strong, assertive voice. It reads as contemporary and functional—ideal for messaging that needs to feel direct and dependable.
The design appears intended to deliver a modern geometric sans voice with high visual impact and dependable legibility. By pairing near-circular rounds with crisp terminals and consistent proportions, it aims for a clean, contemporary look that holds up in both bold headlines and functional interface contexts.
The numerals share the same geometric construction as the letters, with simple, robust shapes that maintain consistency at display sizes. Lowercase forms appear designed for clarity with open apertures and clear differentiation between similar shapes, supporting fast scanning in short passages.