Print Hakow 12 is a regular weight, normal width, low contrast, italic, short x-height font.
Keywords: branding, packaging, posters, social media, kids content, playful, friendly, casual, quirky, handmade, human touch, informality, approachability, energy, rounded, brushy, bouncy, soft terminals, irregular rhythm.
A lively handwritten print with brush-like strokes, rounded forms, and softly tapered terminals. Letter shapes are slightly forward-leaning with an uneven, organic rhythm and subtly varying character widths, giving lines of text a bouncy texture. Curves are generously open (notably in C, S, and lowercase e), while some joins and stroke endings show a quick, marker-like finish that keeps counters clear at text sizes.
Well-suited to friendly branding, packaging callouts, posters, and social media graphics where an informal human touch is desired. It also works for children’s or hobby-oriented content, invitations, and short editorial pull quotes where legibility and personality need to coexist.
The tone is warm, approachable, and lightly mischievous—more doodled note than formal script. Its energetic irregularities and springy spacing suggest spontaneity and personality, lending an informal, conversational feel to headlines and short passages.
Likely designed to capture the immediacy of quick hand lettering—clean enough to read smoothly, but intentionally imperfect to retain a personal, brushed-note character.
Capitals are simple and readable with a relaxed, hand-drawn consistency rather than strict geometric construction. Numerals follow the same casual logic, with rounded bowls and slightly uneven stroke balance that reinforces the handmade voice.