Sans Normal Akrev 11 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Nowie Vremena' by ABSTRKT and 'Algoria' by Sealoung (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, friendly, modern, confident, approachable, clean, clarity, impact, approachability, modernity, versatility, rounded, geometric, open apertures, high legibility, sturdy.
A heavy sans with rounded, geometric construction and smooth curves paired with straight, firmly drawn terminals. Proportions feel balanced and contemporary, with generous counters and open apertures that keep shapes from clogging at display sizes. Round letters (O, C, G, Q) read as near-circular with even internal space, while diagonals (V, W, X, Y) are crisp and stable. The lowercase is compact and sturdy, with simple single-storey forms (notably a and g) and a short, unobtrusive ascender/descender rhythm that maintains a tight, efficient texture in words and lines.
This font is well-suited to headlines, logos, and brand systems that need a contemporary, friendly presence with strong impact. It also performs well in posters, packaging, and signage where large-size readability and simple geometric shapes help messages land quickly.
The overall tone is friendly and straightforward, projecting a modern, no-nonsense confidence. Its rounded geometry softens the weight, giving it an approachable, upbeat voice that still feels professional and clear.
The design appears intended as a versatile, modern display sans that prioritizes clarity and warmth through rounded geometry, open counters, and sturdy stroke endings. It aims to deliver a confident voice for short-form messaging while staying clean and legible in longer lines of prominent text.
Numbers are robust and highly readable, with simple silhouettes that favor quick recognition (notably the open forms in 6/9 and the strong, centered 8). The punctuation and letterforms shown keep a consistent, uncluttered rhythm, making the font feel dependable for prominent text where clarity matters.