Serif Normal Ipday 3 is a light, normal width, medium contrast, upright, normal x-height font.
Keywords: body text, books, editorial, academic, reports, classic, scholarly, formal, literary, refined, readability, editorial tone, traditional credibility, print utility, bracketed serifs, oldstyle influence, calligraphic, transitional, bookish.
This is a conventional text serif with bracketed, wedge-like serifs and gently tapered terminals. Strokes show moderate modulation with a calm, even rhythm, and the outlines feel crisp rather than soft or rounded. Capitals are balanced and stately, while lowercase forms show oldstyle tendencies such as a two-storey “a” and “g,” angled stress, and subtly cupped entry/exit strokes. Numerals appear proportional with clear contrast between stems and curved strokes, supporting continuous reading without drawing attention to individual glyphs.
It is a strong choice for long-form reading such as books, essays, and editorial layouts, where the moderate modulation and bracketed serifs help guide the eye across lines. It can also support formal documents, reports, and institutional communications where a traditional, trustworthy voice is desired.
The overall tone is classic and bookish, suggesting tradition, credibility, and editorial polish. It feels well-suited to serious or literary contexts, projecting restraint rather than display-driven personality.
The design appears intended as a general-purpose reading serif that balances classical detailing with unobtrusive, workhorse proportions. Its restrained contrast and traditional construction aim for clarity and authority in continuous text while retaining a cultured, print-oriented character.
In text, spacing appears measured and consistent, with a steady color that reads comfortably at paragraph sizes. Serifs are neither overly sharp nor heavy, giving the face a composed presence that remains legible while still feeling refined.