Distressed Selu 7 is a very bold, narrow, high contrast, upright, normal x-height font visually similar to 'JollyGood Proper Condensed' by Letradora (names referenced only for comparison).
Keywords: posters, headlines, album art, event promos, packaging, grunge, rugged, handmade, raw, playful, impact, texture, diy feel, weathered print, brushy, blotchy, inked, stamped, chunky.
A heavy, compact display face with thick strokes and noticeably rough, torn-looking contours. The letterforms feel cut or brushed rather than drawn with a clean outline, with irregular edges, small notches, and occasional interior voids that suggest ink spread or worn printing. Curves are broadly rounded while terminals end bluntly, and the overall rhythm is uneven in a deliberate, handcrafted way. Spacing and widths vary across glyphs, adding to the gritty, improvised texture in text.
Works best for short, bold copy such as posters, headlines, flyers, and promotional graphics where texture is desirable. The distressed finish also suits album/cover art, themed packaging, and brand moments that want a rough, stamped or brush-ink feel rather than a clean typographic voice.
The texture and blunt shapes give the font a gritty, street-level energy with a handmade, DIY attitude. It reads as rugged and slightly chaotic, leaning toward playful menace rather than refinement—well suited to loud, attention-grabbing messaging.
The design appears intended to deliver maximum impact with a worn, printed/inked texture that feels handmade. Its irregular edges and chunky forms prioritize character and atmosphere over neutrality, aiming to inject grit and personality into display typography.
In longer lines, the distressed outlines create a strong color on the page, with texture becoming a key part of the visual identity. The irregularities are consistent enough to feel intentional, but prominent enough that the face is best used at moderate-to-large sizes where the roughness can be appreciated.