Sans Normal Gobej 2 is a light, normal width, low contrast, italic, normal x-height font.
Keywords: editorial, branding, packaging, posters, ui text, friendly, casual, modern, approachable, airy, warm modernity, handwritten feel, readable texture, everyday versatility, monoline, rounded, humanist, slanted, open apertures.
A monoline, rounded sans with a consistent rightward slant and softly tapered stroke endings. Curves are smooth and generously open, with circular bowls and wide, clean counters that keep the texture light and uncluttered. Proportions lean slightly condensed in some letters while overall spacing stays even, producing a relaxed rhythm in words and lines. Numerals and lowercase share the same fluid, drawn quality, with simple shapes and minimal modulation.
Well-suited to editorial pull quotes, lifestyle branding, packaging, and light-display headlines where a warm, modern tone is desired. It can also work for short-form UI or instructional text when a personable voice is appropriate, especially at comfortable sizes with adequate line spacing.
The overall tone feels informal and friendly, like neat handwriting translated into a clean sans system. Its slant and rounded terminals add warmth and motion, giving text a conversational, easygoing voice rather than a strict corporate one.
The font appears designed to deliver a clean sans-serif skeleton with a handwritten, kinetic slant—prioritizing friendliness and smooth reading texture over sharp geometry. Its rounded construction and open counters suggest an emphasis on approachability and contemporary versatility in everyday communication.
The design favors open apertures and clear interior spaces, which helps maintain clarity in continuous reading despite the cursive-like slant. Uppercase forms remain simple and geometric, while the lowercase introduces more humanist movement, creating a comfortable blend for mixed-case typography.