Sans Normal Boliy 2 is a regular weight, normal width, medium contrast, upright, normal x-height font visually similar to 'Bauziet' by Halbfett, 'HD Canton' by HyperDeluxe, 'Beatrice Standard' by Monotype, 'Neue Rational Standard' by René Bieder, and 'Bassen' by SRS Type (names referenced only for comparison).
Keywords: ui, branding, editorial, signage, presentations, modern, neutral, clean, technical, friendly, clarity, versatility, modernity, legibility, utility, geometric, rational, crisp, open, even.
A clean sans with largely geometric construction and smooth, round bowls paired with straight-sided stems. Curves are broad and controlled, with compact joins and minimal stroke modulation, giving a crisp, even color in text. Apertures stay relatively open (notably in forms like C, S, and e), while terminals are generally blunt and straightforward. Uppercase proportions feel stable and balanced, and the numerals appear clear and utilitarian, with simple shapes and consistent stroke behavior.
Well-suited for interface typography, product and corporate branding, and general-purpose editorial work where an unobtrusive, clean sans is needed. The clear numerals and straightforward forms also fit wayfinding, dashboards, and presentation graphics that require quick scanning.
The overall tone is modern and matter-of-fact, with a calm neutrality that reads as contemporary and reliable. Its rounded geometry keeps it from feeling cold, adding a mild friendliness while maintaining a professional, functional voice.
The design appears intended as a dependable, broadly usable sans that balances geometric neatness with comfortable readability. It prioritizes clarity and consistency for everyday communication across digital and print contexts.
The rhythm in running text is steady and regular, with round counters and smooth curves supporting legibility at display and text sizes. Letterforms favor clarity over personality, producing a versatile texture that stays composed in longer paragraphs as well as headings.