Script Pagiv 2 is a bold, narrow, medium contrast, italic, short x-height font.
Keywords: branding, packaging, posters, headlines, quotes, friendly, retro, casual, confident, playful, hand-lettered look, display impact, warmth, motion, brushy, rounded, looped, bouncy, compact.
A compact, right-slanted script with rounded forms and a brush-like stroke that swells through curves and tapers at terminals. Letterforms show smooth, continuous motion with soft joins and occasional open counters, creating a lively baseline rhythm and uneven, hand-driven spacing. Capitals are prominent and gestural, with broad entry strokes and simplified flourishes, while lowercase stays relatively tight with short ascenders and descenders and a small x-height feel. Numerals follow the same cursive logic, with curved spines and soft corners that match the text color and rhythm.
This font is best for short-to-medium display settings where personality is the goal: logos, product packaging, café or boutique branding, posters, and social graphics. It also works well for pull quotes and headings where the compact, slanted script can add motion and warmth without requiring large amounts of text.
The overall tone feels personable and upbeat, with a vintage sign-painting flavor and an informal, conversational voice. Its energetic slant and rounded brush shapes read as welcoming rather than formal, making it well-suited to expressive, friendly messaging.
The design appears intended to mimic confident hand-lettering with a brush or marker, balancing legibility with expressive rhythm. It aims for a cohesive script texture with bold presence, using rounded shapes and controlled contrast to stay readable while still feeling handmade.
Stroke endings often finish in rounded wedges rather than sharp points, reinforcing the soft, inked look. The texture stays solid and dark in text, and the letter shapes are designed to read as a cohesive script even when connections are implied more by proximity than by strict continuous joining.