Slab Contrasted Bery 7 is a very bold, wide, medium contrast, italic, normal x-height font visually similar to 'Clarendon' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, logos, retro, sporty, confident, punchy, editorial, impact, momentum, nostalgia, branding, bracketed, wedge serif, rounded terminals, ink-trap like, compact counters.
A heavy, right-leaning serif design with pronounced slabby serifs and brisk, angled stroke endings. The letterforms are broad and sturdy, with a lively rhythm created by the italic slant and slightly compressed internal spaces. Serifs appear bracketed and wedge-like in places, helping transitions feel smoother despite the mass. Counters are relatively tight in round letters and numerals, while joins and corners show subtle softening that keeps the texture from looking harsh at large sizes.
Best suited to display typography where weight and slant can do the work—headlines, posters, storefront-style graphics, and bold editorial callouts. Its dense color and prominent serifs also make it a strong candidate for sports branding and product packaging where impact and immediacy are key.
The overall tone is assertive and energetic, with a retro, sign-painting-meets-athletics feel. It reads as confident and promotional, projecting motion and impact rather than quiet neutrality.
The design appears intended to deliver high-impact, italic display lettering with a classic slab-serif backbone, balancing sturdy structure with a sense of speed. It prioritizes strong silhouettes and a consistent, dark typographic color for attention in short bursts of text.
Capitals show strong, blocky silhouettes with clear emphasis on horizontals and sturdy feet, while lowercase forms maintain the same robust color and slanted momentum. Numerals are bold and attention-grabbing, with curved forms that feel slightly stylized rather than strictly geometric.