Serif Normal Ullim 2 is a very light, normal width, high contrast, upright, normal x-height font.
Keywords: editorial, magazines, headlines, luxury, branding, elegant, refined, fashion, airy, elegance, editorial tone, display refinement, classic revival, hairline, didone-like, vertical stress, bracketed, delicate.
This typeface is a delicate serif with strong thick–thin modulation and crisp, tapered terminals. Serifs are fine and sharp, generally unbracketed to lightly bracketed in feel, giving joins a clean, carved appearance without becoming blunt. Curves show a vertical stress and smooth, polished oval construction, while straight stems remain needle-thin and precise. Proportions are fairly classical with moderate cap height and a restrained x-height; counters are open and the overall rhythm is measured, with a distinctly light color on the page.
Well-suited for magazine design, lookbooks, and editorial headlines where an airy, high-contrast serif can provide sophistication. It also fits luxury branding applications such as beauty, jewelry, and boutique packaging, as well as large-format quotes and titling where the hairline details won’t be lost.
The overall tone is poised and upscale, evoking fashion and editorial typography where refinement and contrast are part of the voice. Its thin strokes and sharp detailing communicate luxury, restraint, and a contemporary interpretation of classic bookish forms.
The design appears intended to deliver a refined, high-contrast reading and display experience, prioritizing elegance, sharp finishing, and a fashionable presence. Its proportions and controlled rhythm suggest a focus on polished typesetting and premium visual identity work rather than rugged everyday utility.
In text, the high contrast creates a shimmering texture and emphasizes verticality, especially in capitals. Numerals follow the same elegant contrast and showy curves, suited to display settings where their hairline details can remain intact.