Sans Superellipse Umga 12 is a very bold, wide, monoline, upright, normal x-height font.
Keywords: headlines, posters, branding, logotypes, packaging, tech, industrial, retro, futuristic, sporty, impact, modernity, clarity, robustness, rounded corners, squared rounds, modular, blocky, geometric.
A heavy, geometric sans built from rounded-rectangle and superellipse-like forms. Strokes are essentially uniform with softened outside corners and squared-off counters that create a crisp, modular rhythm. Curves tend to resolve into straight segments, giving rounds like O/C/G an obround feel, while diagonals and joins (V/W/Y/K) stay chunky and stable. The lowercase is compact and sturdy, with single-storey a and g, wide bowls, and short, squared terminals that keep texture dense and even.
Best suited for display settings where impact and shape identity matter: headlines, posters, packaging, and bold brand marks. It also fits UI titles, dashboards, and product labeling where a sturdy, rounded-technical voice is desirable, especially at medium-to-large sizes.
The overall tone feels engineered and assertive, combining smooth rounded edges with a hard, block-like structure. It evokes contemporary tech interfaces and industrial labeling, with a hint of retro sci‑fi and sports numerals in the squared, padded geometry.
The design appears intended to deliver a high-impact, modern sans with a softened rectangular geometry—balancing friendliness from rounded corners with the authority of squared counters and broad, stable proportions.
Tight internal spaces and rectangular counters give the design strong silhouette clarity at large sizes, while the dense color and short apertures can make smaller text feel compact. The numerals and capitals read particularly punchy due to their broad proportions and consistent corner rounding.