Sans Normal Askeb 5 is a regular weight, normal width, monoline, upright, tall x-height font.
Keywords: ui design, app branding, headlines, signage, packaging, modern, friendly, clean, tech, approachable, clarity, simplicity, modernity, approachability, systematic, geometric, rounded terminals, open counters, minimal.
This is a rounded, geometric sans with smooth, monoline strokes and a consistent, even color on the page. Curves are generously circular (notably in O/C/G and the bowls), while straight strokes stay crisp, producing a tidy, engineered rhythm. The lowercase shows a tall x-height and compact ascenders/descenders, with simple, single-storey forms (a, g) and a distinctly curved-shoulder n/m that reinforces the rounded construction. Counters are open and fairly large, and terminals are softly finished rather than sharply cut, keeping the texture readable and calm.
Well suited to UI text, product branding, and digital-first design where a clean, rounded voice is desirable. It should perform nicely in headlines and short-to-medium paragraphs thanks to the tall x-height and open counters, and it can also support wayfinding, packaging, and editorial subheads where a modern, approachable tone is needed.
The overall tone is clean, approachable, and lightly futuristic, with a friendly warmth coming from the rounded terminals and open curves. It feels contemporary and tech-adjacent without becoming cold or aggressive, making it suitable for modern branding that wants clarity with a bit of personality.
The design appears intended to deliver a straightforward, contemporary sans that stays highly legible while signaling a modern, geometric sensibility. Rounded joins and simplified letterforms suggest an emphasis on smoothness and friendliness, aiming for a polished look that works in both interface and brand-forward settings.
Distinctive construction details include the arched, rounded shoulders in m/n and the single-storey a and g, which add character while staying restrained. Numerals follow the same smooth geometry, with rounded forms (notably 0/8/9) that match the overall circular motif.