Serif Normal Jomar 2 is a regular weight, normal width, high contrast, upright, normal x-height font.
Keywords: editorial, books, headlines, magazines, invitations, classic, formal, literary, refined, readability, elegance, tradition, print tone, editorial voice, bracketed, sharp, crisp, calligraphic, bookish.
This serif typeface shows strong stroke contrast with crisp hairlines and sturdy vertical stems, producing a distinctly sculpted, print-like texture. Serifs are bracketed and tapered, with pointed terminals and wedge-like details that give the outlines a sharp, elegant finish. Uppercase proportions feel traditional and stately, while lowercase forms are compact and rhythmic, with clear counters and a slightly calligraphic modulation. Numerals are lining and proportional, with prominent contrast and carefully shaped curves that match the letters’ refinement.
It performs well in editorial layouts, book typography, and magazine design where a classic serif voice is desired. The high contrast and crisp finishing also suit titles, pull quotes, and formal materials such as invitations or program covers, especially when set with comfortable spacing.
The overall tone is classic and editorial, evoking traditional book typography and cultivated publishing design. Its sharp detailing and high-contrast rhythm communicate formality and sophistication, with a slightly dramatic, old-style elegance suited to serious, literary settings.
The design appears intended to deliver a conventional, literature-oriented serif with elevated contrast and sharpened finishing for a refined, professional voice. It prioritizes traditional proportions and clear rhythm while adding extra crispness and elegance in terminals and serifs.
At larger sizes the fine hairlines and pointed terminals become a key part of the character, giving headlines a polished, engraved-like presence. In dense text, the contrast creates a lively vertical cadence and pronounced letterform color, emphasizing structure and punctuation.