Sans Superellipse Elju 3 is a regular weight, normal width, low contrast, italic, tall x-height font.
Keywords: ui labels, branding, headlines, packaging, posters, modern, clean, lively, friendly, dynamic, clarity, modernity, motion, approachability, ui friendliness, oblique, rounded, soft corners, compact curves, open counters.
A rounded, oblique sans with smooth, superelliptical curves and gently squared bowls. Strokes stay even and calm, with minimal contrast and crisp, clean terminals. Proportions feel upright in structure but consistently slanted, and the lowercase shows a relatively tall x-height that keeps counters open and readable. Numerals and capitals follow the same streamlined geometry, giving the set a cohesive, contemporary rhythm.
It suits interface labels and product branding where a clean, contemporary voice is needed, and the oblique stance can add momentum in headlines or short copy. The rounded construction also works well for packaging, editorial callouts, and posters that want a friendly modern tone without decorative features.
The overall tone is modern and approachable, with the slant adding energy and forward motion. Rounded forms soften the texture, keeping it friendly and non-authoritarian while still feeling precise and designed.
The design appears intended to deliver a contemporary sans optimized for clarity and speed, using rounded-superellipse geometry to keep forms soft yet controlled. The consistent slant suggests a built-in emphasis style meant to feel integral rather than an afterthought.
Curved letters lean on rounded-rectangle construction (notably in bowls like C, O, and G), creating a slightly technical, UI-ready feel. The italic angle is steady across the set, and spacing appears designed for continuous text rather than purely display use.