Sans Normal Armiz 11 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Minor' by Glen Jan, 'Aftika Soft' by Graphite, 'Associate Sans' by Indian Type Foundry, 'Tenorite' by Microsoft Corporation, 'A Grotesk' by Roman Cernohous Typotime, and 'Milligram' by Zetafonts (names referenced only for comparison).
Keywords: ui text, branding, editorial, signage, presentations, modern, neutral, clean, friendly, corporate, versatility, clarity, modernization, neutrality, readability, geometric, rounded, open counters, even rhythm, high legibility.
This sans serif uses simplified, rounded geometry with smooth curves and mostly uniform stroke widths. Capitals are wide and steady with clear, open interior spaces; curves on C, G, O, and S read as near-circular with gently squared terminals in places. The lowercase is straightforward and highly readable, with a two-storey “a,” a compact, single-storey “g,” and a straightforward “t” with a short crossbar. Numerals are clear and contemporary, with rounded forms and consistent weight, producing an even typographic color in text.
It performs well for interface copy, product text, and general-purpose communication where a neutral, modern voice is desired. The open shapes and even texture also suit signage and wayfinding, as well as brand systems and presentations that need consistent legibility across headings and paragraphs.
The overall tone is modern and restrained, aiming for clarity rather than personality. Its rounded construction and open counters give it a calm, approachable feel that still reads as professional and systematic.
The design intention appears to be a versatile, contemporary sans that prioritizes clarity and calm rhythm. It balances geometric roundness with practical proportions so it can serve as a dependable workhorse in digital and print layouts.
Curves appear optically balanced and the joins are clean, creating a smooth rhythm in continuous reading. The design avoids sharp calligraphic modulation, relying instead on simple geometry and consistent spacing to maintain clarity across sizes.