Print Ummud 1 is a regular weight, narrow, medium contrast, italic, short x-height font.
Keywords: packaging, posters, headlines, greeting cards, social posts, casual, friendly, playful, handmade, retro, hand lettering, casual voice, human warmth, display charm, informal branding, rounded, bouncy, brushy, quirky, lively.
A casual handwritten print with a gently right-leaning stance and a lively, uneven rhythm. Strokes look brush- or marker-like, with rounded terminals and subtle swelling through curves, creating a soft, organic texture. Letterforms are compact and tallish in the lowercase, with small counters and occasional looped constructions; widths vary noticeably from glyph to glyph for an informal cadence. Capitals are simplified and slightly calligraphic in feel, mixing smooth curves with a few angular joins, and the numerals follow the same drawn, slightly irregular approach.
Works best for short to medium-length text where an informal, personable voice is desired—such as packaging, café menus, posters, invitations, greeting cards, and social media graphics. It can also serve as a secondary accent font alongside a clean sans for brand applications that want a handmade touch.
The overall tone is warm and approachable, with a playful, human imperfection that feels spontaneous rather than polished. It suggests personal notes, crafty branding, and a light retro diner or soda-shop charm without becoming overly decorative.
Likely designed to mimic quick, confident hand lettering with a brush-pen feel—prioritizing charm, motion, and individuality over strict uniformity. The goal appears to be an easygoing print style that stays legible while retaining the natural variation of hand-drawn forms.
Consistency comes more from stroke character and slanted posture than strict geometry, which keeps text feeling animated in longer lines. Rounded joins and soft corners help maintain readability, while the variable glyph widths and occasional exaggerated loops add personality in display sizes.