Serif Normal Telav 7 is a light, wide, high contrast, italic, normal x-height font.
Keywords: editorial, book titling, magazine, invitations, branding, elegant, literary, refined, classic, elegance, classic tone, calligraphic flair, editorial voice, calligraphic, bracketed, hairline, crisp, graceful.
A right-leaning serif with pronounced thick–thin modulation and crisp hairlines. Serifs are fine and lightly bracketed, with tapered terminals and a subtle calligraphic flow through curves and joins. Uppercase forms are stately and open, while the lowercase shows lively rhythm with narrow joins, gently angled stress, and long, delicate extenders. Numerals and punctuation follow the same sharp, high-contrast construction, giving the design a clean, polished texture at display sizes.
Well-suited to editorial typography, book and magazine titling, and refined brand identities where an elegant serif voice is desired. It also fits invitations, cultural programs, and pull quotes, particularly when set at moderate-to-large sizes where the delicate hairlines can shine.
The overall tone feels formal and cultivated, with a distinctly literary, editorial character. Its italic slant and flowing details add a sense of motion and sophistication, suggesting tradition and taste rather than neutrality.
Designed to deliver a traditional, high-contrast italic voice with an emphasis on grace and readability in short-to-medium runs. The intention appears to balance classical serif structure with calligraphic energy for sophisticated setting in print-like contexts.
The design relies on very thin connecting strokes and sharp terminals, which contribute to a sparkling page color in larger settings. Curved letters show smooth, continuous modulation, and the capitals maintain a consistent, classical proportion that reads well in titling and short phrases.