Sans Contrasted Hypo 7 is a very bold, very wide, high contrast, italic, normal x-height font.
Keywords: sports branding, esports, posters, headlines, logos, sporty, aggressive, futuristic, energetic, technical, impact, speed, tech edge, display focus, branding, angular, blocky, slanted, compressed counters, sharp terminals.
A slanted, geometric sans with heavy, wedge-like strokes and sharply cut terminals. Forms are built from flattened rectangles and angled joins, producing a fast, forward-leaning rhythm. Counters tend to be tight and often squared-off (notably in rounded letters), with small openings and strong internal cut-ins that create a segmented, mechanical feel. The lowercase follows the same hard-edged construction, keeping a compact, sturdy silhouette with minimal curvature and crisp diagonals.
Best suited for large-size applications where its angular construction and dense counters can be appreciated—such as sports identities, esports graphics, event posters, product marks, and punchy headline systems. It can also work for short UI labels or wayfinding-style callouts when generous tracking and size are used to maintain clarity.
The overall tone is assertive and high-energy, suggesting speed, competition, and engineered precision. Its sharp angles and dark massing give it a tough, action-oriented voice that reads as modern and performance-driven rather than friendly or neutral.
The design appears intended to deliver maximum impact with a streamlined, speed-inspired silhouette. By combining hard geometry, angled terminals, and consistent cut-in details, it aims to communicate motion and technical strength in display-first typography.
Distinctive notch and cutaway details appear across multiple glyphs, helping differentiate similar shapes while reinforcing a consistent, machined aesthetic. Numerals and uppercase share the same forward-tilted stance and broad stance, giving headings a cohesive, emphatic presence.