Slab Contrasted Bepu 10 is a very bold, wide, medium contrast, italic, normal x-height font visually similar to 'Askan' by Hoftype and 'Mundo Serif' by Monotype (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, logos, sporty, retro, assertive, editorial, confident, impact, emphasis, retro flavor, brand voice, display strength, bracketed, ink-trap feel, ball terminals, soft corners, compact counters.
A heavy, right-leaning slab serif with broad proportions and strongly emphasized, bracketed slabs that read clearly at display sizes. Strokes show noticeable thick–thin modulation, with rounded joins and softened interior corners that create an ink-trap-like bite in places. Counters are relatively compact and the overall rhythm is punchy and dense, while the italics feel is structural rather than calligraphic, with many forms shaped by a consistent slanted construction. Numerals and capitals keep a sturdy, poster-like presence, and several lowercase forms introduce friendly ball terminals and rounded finishing details.
Best suited to large-scale uses where its weight, slabs, and italic stance can do the work: headlines, posters, sports or team-style branding, packaging fronts, and logo wordmarks. It can also serve as an emphatic secondary type for pull quotes and short callouts where a dense, high-contrast texture is desirable.
The overall tone is energetic and assertive, combining a vintage printed flavor with a modern, high-impact swagger. It suggests sporty headline typography and bold editorial emphasis, with enough warmth in the rounding to avoid feeling rigid or mechanical.
The design appears intended to deliver a bold, attention-grabbing slab-serif italic that feels both classic and lively, pairing robust, sign-like structure with softened, ink-friendly details for strong recognition in display settings.
The mixture of strong slabs and rounded terminals gives the face a distinctive ‘soft power’ character: firm silhouettes with approachable details. In text settings, the tight counters and substantial weight build a dark color, making it best treated as a display italic rather than continuous reading.