Print Ogduw 15 is a bold, normal width, medium contrast, italic, short x-height font.
Keywords: posters, packaging, headlines, branding, social media, friendly, casual, retro, lively, approachable, handwritten feel, casual emphasis, retro charm, display impact, brushy, rounded, soft terminals, compact, bouncy.
A slanted, brush-pen style with thick, smooth strokes and softly tapered ends. Letterforms are compact with a relatively low x-height, generous curves, and occasional wedge-like entry/exit strokes that suggest quick, confident writing. The rhythm is bouncy and slightly irregular note-to-note, while remaining consistent enough for continuous text. Uppercase shapes lean toward simplified, sign-like forms, and the figures are rounded and heavy with a handwritten tilt.
Works best for short to medium-length display copy where a handwritten, friendly voice is desirable—such as posters, packaging callouts, menu headings, product labels, and casual branding. It can also serve in social graphics and quotes where the forward-leaning rhythm helps create emphasis and motion.
The overall tone is warm and informal, with a nostalgic, mid-century script-influenced feel. Its energetic slant and cushioned curves read as personable and upbeat, more conversational than formal, and suited to messaging that wants to feel human and easygoing.
The design appears intended to capture the look of bold, quick brush lettering in a clean, repeatable font form. It prioritizes personality, momentum, and readability at display sizes over strict geometric regularity, aiming for an expressive, approachable printed-hand feel.
Counters stay fairly open despite the heavy stroke, and the joins are mostly smooth rather than sharp, reinforcing a brushed construction. The slant is pronounced and consistent across caps, lowercase, and numerals, giving lines of text a strong forward momentum.