Sans Normal Koner 2 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Acumin' by Adobe; 'AG Royal', 'Akzidenz-Grotesk', 'Akzidenz-Grotesk Next', and 'Akzidenz-Grotesk W1G' by Berthold; 'Passenger Sans' by Indian Type Foundry; 'Monto Grotesk' by Lucas Tillian; and 'Applied Sans' by Monotype (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, sportswear, sporty, modern, assertive, dynamic, clean, impact, speed, modernity, clarity, cohesion, oblique, geometric, rounded, closed apertures, uniform strokes.
A slanted sans with thick, even strokes and rounded, geometric construction. Curves are smooth and near-circular (notably in C/O/Q and the numerals), while joins stay crisp and compact, giving the letters a tight, efficient footprint. Many forms favor closed or narrow apertures and sturdy terminals, producing a dense, high-impact silhouette. The rhythm is consistent across uppercase, lowercase, and figures, with streamlined shapes and minimal modulation.
Best suited to headlines, branding, and short emphatic statements where the slanted posture can add motion and urgency. It also works well for packaging, signage, and sports- or tech-adjacent graphics that benefit from compact, sturdy letterforms. In longer text, it will read strongest at larger sizes where counters and apertures have more room to breathe.
The overall tone feels energetic and forward-moving, with a confident, contemporary voice. Its oblique stance and compact forms suggest speed and purpose, leaning toward a technical or sporty mood rather than a casual one.
The design appears intended as a punchy, contemporary sans that combines geometric roundness with an oblique stance for momentum. Its sturdy strokes and restrained detailing prioritize strong presence, fast recognition, and a cohesive look across letters and numerals.
Uppercase shapes read squarely and stable despite the slant, while lowercase keeps simple, single-storey constructions (e.g., a and g) that reinforce a geometric feel. Numerals are rounded and weighty, matching the letters closely for cohesive mixed text and display use.