Slab Normal Ulne 7 is a bold, normal width, low contrast, upright, normal x-height font.
Keywords: posters, headlines, packaging, signage, labels, rugged, retro, industrial, utility, western, impact, durability, vintage print, workhorse, blunt, sturdy, blocky, inked, chunky.
A sturdy slab serif with heavy, blunt terminals and compact, block-like counters. Strokes are largely monolinear with minimal modulation, and the serifs read as thick brackets or squared pads that give letters a stamped, inked feel. Curves are slightly squarish and softened at corners, producing a tactile, worn impression rather than crisp geometry. Spacing appears even and workmanlike, with straightforward proportions and consistent weight across uppercase, lowercase, and figures.
Best suited to display work where a strong, durable voice is needed—posters, headlines, packaging, labels, and bold signage. It can also serve for short blocks of copy or pull quotes when an intentionally heavy, vintage-printed texture is desired, though it will read quite dark at smaller sizes.
The overall tone is rugged and utilitarian, evoking vintage printing, signage, and industrial labeling. Its heavy presence feels confident and no-nonsense, with a hint of old-time character that leans retro and slightly Western without becoming decorative.
The design appears intended as a dependable, all-purpose slab serif with an intentionally worn, stamped texture—prioritizing impact and legibility over delicacy. Its consistent construction suggests a practical workhorse meant to feel classic and robust across a wide range of common typography needs.
In text, the dark color and chunky serifs create a strong horizontal rhythm, making words feel dense and emphatic. The numerals and lowercase maintain the same sturdy construction, supporting a cohesive, uniform voice across mixed-case settings.