Sans Normal Eswu 10 is a very light, very wide, monoline, upright, normal x-height font.
Keywords: headlines, branding, logos, posters, packaging, minimalist, airy, futuristic, refined, clean, modernity, elegance, clarity, distinctiveness, geometric, rounded, open, linear, spacious.
A clean geometric sans with extremely thin, consistent strokes and generous internal space. Letterforms lean on circular and elliptical construction, with soft curves in rounds and smooth joins, contrasted by straight, linear terminals. Proportions are notably extended horizontally, producing wide bowls (O, C, G) and a relaxed rhythm in text. Counters stay open and uncluttered, and the overall texture remains light and even across uppercase, lowercase, and numerals.
Best suited to display roles where its thin strokes and wide proportions can be appreciated—headlines, logotypes, brand systems, posters, and packaging. It can also work for short UI labels or editorial pull quotes when set at sufficiently large sizes and with adequate contrast, but its fine strokes suggest caution for dense body text or low-resolution reproduction.
The tone is sleek and contemporary, with a calm, almost technical lightness. Its wide stance and hairline strokes suggest a modern, design-forward feel that reads as refined and slightly futuristic rather than warm or traditional.
The design appears intended to deliver a modern geometric identity with maximum elegance and minimal visual noise. By pairing ultra-thin monoline strokes with wide, rounded construction, it aims for a distinctive, high-end look that stays clean and legible at display sizes.
The wide forms and delicate strokes make spacing feel prominent; word shapes appear broad and low-contrast. The numeral set follows the same geometric logic, with smooth curves and minimal detailing, reinforcing a consistent, pared-back voice.