Sans Normal Efrut 1 is a light, normal width, low contrast, italic, normal x-height font.
Keywords: branding, headlines, posters, ui, packaging, modern, playful, sleek, futuristic, airy, modernize, add motion, soften tone, improve clarity, rounded, monoline, oblique, humanist, open counters.
A rounded, monoline sans with a consistent oblique slant and softly tapered stroke endings. Shapes lean on circular and elliptical construction, giving bowls and counters a clean, open feel, while terminals often finish with subtle angled cuts rather than blunt stops. The uppercase is streamlined and geometric, and the lowercase carries a slightly more humanist rhythm with simple, single-storey forms and minimal join complexity. Numerals follow the same smooth, continuous stroke logic, with clear curves and restrained detailing.
Well suited to branding and display settings where a smooth, modern voice is needed, such as tech-forward identities, packaging, and editorial headlines. The rounded forms and open counters also make it a good candidate for short UI labels and interface accents, especially when a friendly, kinetic italic voice is desired.
The overall tone is contemporary and agile, combining a technical, streamlined feel with a friendly softness from the rounded construction. The steady forward slant adds motion and optimism, while the minimal contrast and open forms keep it light on the page. It reads as approachable modern rather than formal or rigid.
The design appears intended to deliver a contemporary oblique sans that feels fast and streamlined without becoming sharp or severe. By pairing geometric roundness with subtle angled terminals, it aims for a balance of friendliness and precision, producing a distinctive italic texture for modern communication.
Letterforms maintain a consistent curvature language across caps, lowercase, and figures, creating a coherent texture in text. The slant is uniform and the spacing appears generous enough to preserve clarity, especially in rounded letters, while angled terminals add a crisp, slightly engineered accent.