Sans Normal Wilun 7 is a regular weight, narrow, medium contrast, upright, short x-height font.
Keywords: posters, book covers, game titles, packaging, branding, quirky, occult, storybook, mischievous, hand-drawn, thematic display, playful branding, headline impact, case contrast, decorative caps, ink traps, cut-in counters, high-contrast details, whimsical.
A playful sans with narrow proportions and a steady, upright stance. Lowercase and figures are mostly straightforward, built from clean strokes and simple curves, while the uppercase introduces distinctive decorative cut-ins and internal shapes that read like ink-carved counters. Strokes stay generally even but show selective thick–thin modulation and pointed terminals in places, creating a lively rhythm. Round letters are compact and slightly squashed, and the overall spacing feels tight and efficient, with capitals showing more irregular interior detailing than the rest of the set.
Works best for display applications where the expressive capitals can lead—posters, book and album covers, game titles, event promos, and branding accents. It can also serve for short bursts of text when you want a neutral body rhythm with occasional decorative uppercase emphasis, but the cap styling is most effective at larger sizes.
The font balances legibility with a mischievous, slightly spooky personality. Its plain, workmanlike lowercase paired with embellished, characterful capitals gives it a “normal text meets secret-symbol headline” tone that feels theatrical and story-driven without becoming fully illegible.
Designed to pair a readable, no-nonsense lowercase with a set of attention-grabbing, ornamental capitals. The intent appears to be creating instant character and theme through the uppercase forms while keeping the core texture serviceable for mixed-case setting.
The most pronounced stylistic contrast is between the restrained lowercase/figures and the highly idiosyncratic uppercase, which can create strong emphasis when mixing cases. The decorative interior shapes in caps add texture at display sizes but may visually compete in dense settings.