Serif Other Kehe 7 is a very bold, wide, high contrast, upright, normal x-height font.
Keywords: posters, headlines, packaging, signage, book covers, playful, rustic, retro, whimsical, storybook, expressive display, vintage flavor, handcrafted feel, high impact, bracketed, flared, soft edges, irregular, bulbous.
A chunky display serif with heavy, ink-trap-like joins and pronounced contrast between thick stems and thinned interior counters. Serifs are strongly bracketed and often flare into soft, triangular or wedge-like terminals, giving the letters a carved, stamped feel rather than a crisp book face. Curves are slightly lumpy and asymmetrical, with lively stroke modulation and occasional spur-like notches, creating an intentionally irregular rhythm. Proportions are generous and open, with rounded bowls, deep counters, and sturdy, slightly narrow-to-wide variability across glyphs that reads as hand-shaped rather than mechanically uniform.
Best suited to display sizes where its textured curves and flared serifs can be appreciated—posters, headlines, labels, and brand marks with a vintage or handcrafted angle. It can also work for short bursts of copy in editorial or book-cover contexts, but will be most effective when used sparingly and with ample spacing.
The overall tone feels jovial and old-timey, like vintage packaging or a folky poster headline. Its bouncy, imperfect outlines and theatrical serifs add personality and humor, leaning toward a handcrafted, storybook atmosphere rather than formal elegance.
The design appears intended to deliver maximum character and impact through bold massing, decorative serif shaping, and a deliberately imperfect, hand-tooled finish. It prioritizes personality and memorability over neutrality, aiming for an expressive, retro-vernacular voice.
The uppercase set reads especially bold and emblematic, while the lowercase keeps the same chunky texture with simple, readable forms. Numerals match the heavy, rounded construction and retain the same flared terminal language, supporting consistent use in short, attention-grabbing settings.