Sans Normal Jidah 2 is a bold, normal width, high contrast, italic, normal x-height font.
Keywords: headlines, posters, branding, sportswear, advertising, dynamic, sporty, confident, modern, energetic, emphasis, speed, impact, display, slanted, compact, crisp, angular, taut.
A slanted, heavy-leaning sans with pronounced contrast between thick stems and thin joins, giving letters a sharp, chiseled rhythm. Curves are smooth but tightened, with relatively narrow counters and brisk, clipped terminals that keep the texture dense and fast. The italic construction feels purposeful rather than merely obliqued, with angled horizontals and diagonals that create a forward-driven flow in words. Numerals follow the same energetic stress, with strong thick–thin modulation and compact, legible shapes that sit firmly on the baseline.
This font suits short, high-impact settings such as headlines, posters, campaign graphics, and punchy brand lockups where motion and emphasis are desirable. It can also work for sports, fitness, and automotive-themed materials, as well as packaging or editorial callouts where a dense, energetic italic is needed.
The overall tone is assertive and kinetic, reading as contemporary and performance-oriented. Its strong slant and crisp contrast suggest speed and emphasis, making it feel more like a display voice than a quiet text workhorse.
The design appears intended to deliver an emphatic italic voice with strong thick–thin modulation and a streamlined, modern silhouette. It prioritizes visual momentum and compact word shapes to stand out in display contexts.
Uppercase forms maintain a consistent forward pitch and tight internal spacing, producing a bold, headline-friendly color. Lowercase characters show a slightly more calligraphic swing in bowls and shoulders, which adds personality without becoming decorative.