Sans Normal Kidob 12 is a bold, very wide, low contrast, italic, normal x-height font visually similar to 'Miura' by DSType (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, confident, modern, energetic, punchy, impact, momentum, clarity, modernity, slanted, geometric, rounded, streamlined, compact.
A heavy, forward-slanted sans with broad proportions and a smooth, geometric construction. Strokes stay largely uniform, with rounded joins and softly squared terminals that keep edges clean at large sizes. Counters are open and fairly generous, and the overall rhythm is steady and spacious, with wide capitals and sturdy lowercase forms. The figures are similarly robust and simple, built for clarity rather than detail.
Best suited to large-scale applications where impact matters: headlines, posters, brand marks, packaging, and promotional graphics. It also fits sports and tech-adjacent visual systems that benefit from a sense of speed and solidity, and it holds up well in short callouts and UI banners where quick recognition is key.
The tone is assertive and fast, with a sporty, contemporary feel driven by the consistent slant and wide stance. It reads as confident and extroverted—designed to project motion, strength, and immediacy rather than refinement.
Likely drawn to deliver maximum presence with a sense of motion—pairing wide, geometric forms with a pronounced slant to create a modern display voice that stays clean and readable at larger sizes.
The italic angle is strong enough to create clear directional flow in headlines, while the rounded geometry prevents the weight from feeling harsh. The wide set and large internal spaces help maintain legibility in short bursts of text, though the overall density can become dominant in long passages.