Sans Normal Ukloh 7 is a regular weight, normal width, medium contrast, upright, normal x-height font visually similar to 'Ocean Sans' by Monotype (names referenced only for comparison).
Keywords: ui text, branding, editorial, presentations, wayfinding, clean, modern, neutral, corporate, friendly, versatility, readability, clarity, neutral tone, modern appeal, open apertures, rounded forms, humanist touch, large counters, smooth curves.
A clean, upright sans with rounded, elliptical bowls and smooth, continuous curves. Strokes are fairly even with gentle modulation, and terminals are mostly straightforward and uncluttered, giving the letters a crisp, contemporary outline. Counters are generous and apertures stay open, supporting clear internal shapes, while proportions feel balanced with a steady rhythm in both uppercase and lowercase. Numerals follow the same calm, rounded construction and read evenly alongside the text.
It suits user interfaces, product copy, and general-purpose editorial settings where clean readability and an even typographic color are important. The straightforward shapes also make it a solid option for corporate branding, signage/wayfinding, and presentation materials that need a contemporary but non-stylized voice.
The overall tone is neutral and modern, with a friendly clarity that stays professional rather than quirky. Its rounded construction and open forms make it feel approachable and contemporary without calling attention to itself.
The design appears intended as a versatile, everyday sans that prioritizes clarity, even rhythm, and a contemporary feel. Its rounded, open letterforms suggest an aim for readability and approachability across a wide range of sizes and applications.
In text, the face maintains an even color and consistent spacing, producing a stable paragraph texture. The design leans on simple geometry while retaining enough humanist softness to avoid looking rigid or overly technical.