Sans Normal Kudew 2 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'BR Candor' by Brink, 'Miura' by DSType, 'Object' by Fontador, 'Corporative Sans' by Latinotype, 'Performa' by Resistenza, and 'Quebec Serial' by SoftMaker (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, advertising, modern, friendly, sporty, confident, clean, emphasis, modernity, clarity, momentum, impact, geometric, rounded, compact, sturdy, punchy.
A sturdy, italic sans with rounded, geometric construction and smooth, low-contrast strokes. Curves are broad and even, with circular counters in letters like O and C, while terminals are clean and largely flat. Proportions feel compact and efficient, with generous apertures and simplified joins that keep shapes clear at larger sizes. The italic slant is consistent across caps, lowercase, and numerals, creating a cohesive forward-leaning rhythm.
This font suits high-impact display settings such as headlines, posters, and marketing layouts where an assertive italic presence is desirable. It can work well for branding and packaging that want a modern, approachable voice, and for short bursts of text that benefit from strong emphasis and momentum.
The overall tone is energetic and contemporary, combining a friendly roundness with a confident, no-nonsense weight. Its forward slant adds motion and emphasis, giving it a lively, sporty feel without becoming playful or decorative.
The design appears intended to deliver a modern, geometric sans voice with added dynamism from a consistent italic angle. It prioritizes clarity and visual punch through simplified shapes, rounded counters, and steady stroke behavior, aiming for versatile display performance across branding and promotional contexts.
Capitals present as strong and stable, while the lowercase stays open and readable with straightforward forms and minimal detailing. Numerals are similarly robust and clear, matching the letterforms’ rounded geometry and steady stroke rhythm.