Sans Normal Inbov 2 is a very bold, wide, medium contrast, italic, normal x-height font visually similar to 'Incised 901' by Bitstream and 'Taz' by LucasFonts (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, app banners, sporty, playful, punchy, energetic, retro, attention grabbing, sport emphasis, dynamic display, brand impact, rounded, slanted, compact joins, soft corners, high impact.
A heavy, forward-slanted sans with rounded, inflated forms and tightly controlled counters. Strokes are broadly uniform with subtle modulation from the angle of the slant, and terminals are mostly blunt with softened corners. The letterforms feel slightly compressed in their internal spaces, giving a dense, high-ink texture, while bowls and curves stay smooth and continuous. Spacing reads on the tight side, and the overall rhythm is fast and cohesive, with a consistent rightward lean across caps, lowercase, and numerals.
Best suited to large-scale applications where impact is the goal: headlines, event posters, sports and fitness branding, packaging callouts, and promotional banners. It also works well for short UI labels or badges when used sparingly and with adequate spacing. For longer passages, it is likely most effective as a display accent rather than continuous text.
The tone is assertive and energetic, with a sporty, poster-like presence that feels friendly rather than harsh thanks to its rounded construction. It suggests motion and impact, making text feel lively and attention-grabbing. The overall character leans toward playful retro display rather than neutral editorial restraint.
The design appears intended as a high-impact display italic that combines bold mass with rounded, approachable geometry. Its cohesive slant and compact internal spaces prioritize momentum and visual punch, aiming for quick recognition in branding and promotional typography.
Distinctive silhouettes in letters like the curvy S, the angled K, and the round, punched counters of O/0 emphasize a bold, graphic texture. The numerals match the letters in weight and slant, supporting consistent headline settings. At smaller sizes the dense counters and tight spacing may reduce clarity, while at larger sizes the shapes read clean and strong.