Sans Other Jakow 2 is a bold, normal width, low contrast, upright, normal x-height font.
Keywords: headlines, posters, signage, logos, packaging, assertive, industrial, straightforward, workwear, retro, high impact, rugged utility, signage clarity, compact economy, blocky, compact, sturdy, square-cut, crisp.
A heavy, compact sans with squared terminals and largely straight-sided construction. Curves are tightened and simplified, with rounded counters that feel slightly pinched by the weight, producing strong ink traps-like notches in joins and corners. The overall rhythm is dense and even, with wide stems, short apertures, and minimal modulation, giving the alphabet a highly uniform, utilitarian texture. Numerals and capitals are especially solid and geometric, while lowercase forms keep simple, robust bowls and a single-storey look where visible (e.g., a, g).
Best suited for punchy headlines, poster typography, and signage where strong forms need to hold up at distance. It can work well for logos, packaging, and labels that benefit from a rugged, industrial voice. For extended text, it will read most comfortably at generous sizes with ample tracking and leading.
The font conveys a no-nonsense, durable tone—confident and practical rather than delicate. Its blocky silhouettes and tight openings suggest an industrial or workmanlike attitude, with a subtle retro signage flavor.
The design appears intended to deliver maximum visual weight and sturdiness with simplified, geometric letterforms. Its compact proportions and square-cut detailing prioritize impact, consistency, and a pragmatic, utilitarian presence in display settings.
Tight apertures and compact internal space increase impact at larger sizes but can reduce clarity when set small or in long passages. The strong corner behavior and squared finishing make it feel more engineered than friendly, emphasizing solidity over softness.