Script Yirid 7 is a light, wide, low contrast, upright, normal x-height font.
Keywords: headlines, packaging, greeting cards, branding, posters, playful, whimsical, friendly, retro, casual, hand-lettered feel, friendly tone, decorative flair, approachable branding, monoline, rounded, loopy, bouncy, ornamental.
A monoline script with rounded terminals and a gently bouncy baseline that gives the alphabet a lively rhythm. Strokes stay consistently thin with soft curves and occasional looped entries/exits, especially in letters like g, j, y, and z. Uppercase forms are simple and open, mixing straight stems with hooked ends and subtle swashes, while lowercase shapes lean toward single-storey, handwritten constructions with generous bowls and smooth joins. Numerals are equally light and curvy, with open counters and a drawn-by-hand irregularity that remains visually consistent across the set.
This font suits short to medium-length display settings where warmth and personality are desired—such as branding wordmarks, packaging callouts, greeting cards, invitations, and poster headlines. It can also work for pull quotes or social graphics when set with comfortable spacing to let the loops and terminals breathe.
The overall tone is cheerful and informal, with a storybook, hand-lettered charm. Its looping details and buoyant motion read as approachable and a bit nostalgic, suggesting a crafted, personal voice rather than a strict calligraphic one.
The design appears intended to emulate neat hand lettering with a consistent pen stroke, balancing readability with playful, looped detailing. It aims for an inviting, crafted look that feels expressive without relying on heavy contrast or dense ornament.
The design favors clarity through open forms and rounded corners, while decorative hooks and loops add personality without becoming overly ornate. Letterforms keep an upright posture and maintain a steady, even color in text, with occasional flourish-like strokes acting as accents.