Sans Superellipse Hinoh 15 is a very bold, narrow, low contrast, upright, tall x-height font visually similar to 'Double Porter' by Fenotype, 'Miguel De Northern' by Graphicxell, and 'Merchanto' by Type Juice (names referenced only for comparison).
Keywords: headlines, posters, packaging, signage, sports branding, retro, punchy, confident, industrial, sporty, space saving, high impact, sturdy voice, display clarity, condensed, blocky, sturdy, compact, rounded corners.
A compact, condensed sans with heavy, uniform strokes and rounded-rectangle construction. Curves are squarish and superelliptical, with softly blunted corners and minimal modulation, producing a dense, poster-like texture. Counters are relatively tight and apertures are small, while verticals dominate and terminals end cleanly without flaring. The lowercase keeps a high x-height and simple, single-storey forms, giving the set a straightforward, workmanlike rhythm.
This font is best suited to headlines, posters, labels, and signage where dense, high-impact wording is needed in limited horizontal space. It can also work well for sports or industrial branding and bold packaging callouts, especially when set with generous tracking or ample line spacing to keep counters from closing up.
The overall tone is bold and direct, with a retro-industrial flavor that feels utilitarian yet energetic. Its compressed width and chunky shapes convey urgency and strength, making the voice read as assertive rather than delicate or formal.
The design appears intended to deliver maximum impact in a condensed footprint, using rounded-rectangle geometry to stay friendly while remaining muscular. Its simplified forms and heavy strokes suggest a focus on clarity at display sizes and strong branding presence.
In text, the combination of narrow proportions and heavy weight creates a dark, continuous typographic color that favors short lines and strong hierarchy. Round characters (like O/0) read as squarish, and the numerals match the letterforms with the same compact, solid geometry.