Slab Contrasted Roso 10 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'FS Silas Slab' by Fontsmith; 'Calanda', 'Cargan', 'Equip Slab', and 'Orgon Slab' by Hoftype; 'Amasis' by Monotype; 'Metronic Slab Pro' by Mostardesign; and 'Core Slab M' by S-Core (names referenced only for comparison).
Keywords: posters, headlines, signage, branding, packaging, industrial, retro, assertive, rugged, friendly, impact, durability, vintage feel, clarity, signage strength, blocky, bracketed, softened, compact, sturdy.
A heavy slab-serif design with thick, rectangular serifs and mostly blunt terminals, softened by subtly rounded corners and curved joins. The letterforms are broad and generously proportioned, with large, open counters that keep the dense weight readable. Serifs are consistently substantial across caps and lowercase, and the overall construction feels geometric and stable, with straightforward curves on C, G, O, and S and a sturdy, squared-off rhythm through E, F, H, and N. Numerals match the typographic color with bold, simplified shapes and strong baseline presence.
Best suited to display roles such as posters, headlines, brand marks, packaging, and storefront or wayfinding signage where strong presence is needed. It can also work for short blocks of emphasis text or pull quotes, particularly when ample size and spacing are available.
The tone is confident and workmanlike, recalling vintage poster and signage lettering while staying approachable. Its bold slabs and solid silhouettes communicate durability and emphasis, giving text a punchy, no-nonsense voice.
Likely drawn to deliver maximum impact with a classic slab-serif feel, balancing hard-edged structure with slightly rounded shaping for warmth. The design appears aimed at bold, attention-grabbing typography that remains clear and consistent across uppercase, lowercase, and figures.
In longer text, the strong horizontal serifs create a pronounced texture and a marching rhythm, especially at larger sizes. The lowercase maintains clear differentiation between similar shapes (e.g., a, e, g) through robust counters and distinct slab terminals, helping legibility despite the heavy weight.