Serif Flared Jivi 1 is a very bold, wide, high contrast, italic, normal x-height font.
Keywords: headlines, posters, packaging, sports branding, event promos, dramatic, retro, assertive, sporty, cinematic, attention grabbing, vintage flair, dynamic emphasis, headline impact, swashy, flared, dynamic, compact joins, angular curves.
A heavy, right-leaning serif with energetic flared terminals and pronounced stroke modulation. The letterforms are wide and strongly sculpted, with sharp wedge-like serifs and brisk, tapered entry/exit strokes that create a forward-driving rhythm. Counters are relatively tight for the weight, and curves often end in pointed, angular cuts rather than soft rounding, giving the shapes a chiseled, poster-ready presence. Numerals match the same bold, high-impact construction, with distinctive angled strokes and emphatic contrast.
Best used at medium to large sizes where its sharp modulation and flared endings can read clearly. It works well for posters, titles, energetic branding, packaging, and promotional materials that benefit from bold, motion-oriented typography. For longer passages, it’s more suitable for short bursts such as pull quotes, subheads, or splashy intros.
The overall tone is theatrical and punchy, combining vintage display flair with a fast, competitive slant. It feels confident and attention-seeking, suited to headlines that need motion, drama, and a slightly nostalgic show-card energy.
The design appears intended to deliver maximum impact with a spirited italic stance and sculpted serif detailing, emphasizing speed and showmanship over neutrality. Its flared terminals and tapered strokes suggest a deliberate nod to vintage display lettering adapted for contemporary headline use.
In text lines, the strong italic stress and flaring terminals create noticeable texture and movement, while the dense black weight can close up at smaller sizes. The uppercase has a commanding, sign-like silhouette; the lowercase carries lively hooks and swashes that amplify the display character.