Slab Square Idvu 10 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Absentia Slab' by DR Fonts and 'Orgon Slab' by Hoftype (names referenced only for comparison).
Keywords: sports branding, posters, headlines, packaging, logotypes, sporty, assertive, retro, industrial, energetic, impact, motion, branding, ruggedness, signage, blocky, angular, compact, ink-trap, bracketed.
A heavy, right-slanted slab serif with compact proportions and tightly controlled counters. Strokes are thick and largely uniform, with squared-off slabs that read as integrated blocks rather than delicate serifs. Many joins show angular cut-ins and small notches that create a rugged, machined rhythm, while curves (notably in C, G, O, and the lowercase bowls) are rounded but kept firm and geometric. The overall texture is dense and punchy, with a slightly condensed feel and strong horizontal emphasis in the feet and terminals.
Best suited to display applications where impact and speed are desirable: team or event graphics, bold editorial headlines, poster typography, packaging, and short logo or wordmark work. It can also serve as a strong accent face alongside a neutral text family, especially in compact layouts that benefit from dense, high-ink letterforms.
The tone is bold and action-forward, evoking sports lettering, workwear branding, and vintage signage. Its italic slant adds momentum, while the chunky slabs and sharp cut details give it a tough, utilitarian character.
The design appears intended to deliver a forceful, high-visibility slab italic with a rugged, engineered feel. The squared slabs, tight apertures, and angular cut-ins suggest a focus on strong silhouette recognition and energetic branding rather than refined text setting.
Numbers are wide and sturdy with strong baseline presence, and the uppercase forms lean toward rectangular massing that reads well at display sizes. The lowercase maintains the same blocky logic, with single-story shapes and straightforward construction that prioritizes impact over delicacy.