Sans Normal Asnum 13 is a regular weight, normal width, monoline, upright, short x-height font.
Keywords: ui text, branding, signage, posters, packaging, clean, modern, friendly, neutral, minimal, clarity, modernity, versatility, approachability, rounded, geometric, open counters, crisp, unadorned.
A clean sans serif with rounded, geometric construction and largely uniform stroke thickness. Curves are smooth and circular, with open counters and straightforward terminals that keep letterforms crisp at display sizes. Proportions feel balanced and restrained, with compact lowercase height relative to capitals and a calm, even rhythm across words. Numerals follow the same simple, rounded logic, pairing clear bowls with uncomplicated joins and minimal modulation.
Works well for interface labels, product and brand systems, and general-purpose communication where a clean, contemporary sans is desired. Its smooth, rounded forms also suit headlines and short paragraphs in posters, packaging, and signage where clarity and a friendly voice matter.
The overall tone is modern and approachable without calling attention to itself. Its rounded geometry softens the texture, making it feel friendly and contemporary while remaining neutral enough for broad use.
Designed to provide a straightforward, geometric sans with a softened, rounded feel—prioritizing clarity, consistency, and a contemporary presence across headlines and everyday text.
Uppercase forms read as tidy and geometric, while the lowercase keeps a simple, utilitarian structure that supports legibility in mixed-case settings. Shapes like O/Q and bowls in B/P/R maintain consistent curvature, reinforcing a cohesive, circle-driven design language.