Sans Superellipse Ista 1 is a very bold, wide, medium contrast, italic, normal x-height font visually similar to 'Hubba' by Green Type (names referenced only for comparison).
Keywords: sports branding, racing graphics, headlines, posters, gaming ui, sporty, aggressive, futuristic, technical, playful, high impact, speed cue, tech styling, branding, display focus, slanted, blocky, compact counters, ink traps, chamfered corners.
A heavy, forward-slanted display sans built from rounded-rectangle geometry and clipped corners. Strokes are thick and consistent, with tight internal counters and frequent notches at joins that read like functional ink-traps or cut-ins. Curves are minimal and controlled, favoring superelliptical bowls and squared-off terminals, while diagonals and angled apertures give many letters a wedge-like profile. The overall rhythm is dense and punchy, with sturdy numerals and compact punctuation space implied by the tight shapes in the sample text.
Best suited to short, high-impact settings such as sports identities, racing-themed graphics, event posters, esports and gaming interfaces, and bold promotional headlines. It also works for punchy subheads and logo wordmarks where a fast, technical voice is desired, while long-form text is better kept to larger sizes and generous spacing.
The tone is fast and forceful, with a motorsport and arcade-technology energy. Its sharp cut-ins and slanted stance feel assertive and competitive, while the rounded-rectangle construction keeps it modern and slightly playful rather than harsh. The result signals speed, impact, and engineered precision.
The design appears intended to deliver maximum impact with a speed-inflected, engineered look: a compact, slanted display face that stays cohesive through rounded-rectangle forms, clipped corners, and purposeful cut-ins. It prioritizes strong silhouettes and a dynamic texture for branding and attention-grabbing messaging.
Distinctive internal cutouts and stepped terminals create strong silhouette recognition at large sizes, but also make fine details more sensitive to small-size rendering. The mix of squared bowls and angled openings produces a consistent, aerodynamic texture across both uppercase and lowercase, with a notably energetic wordshape in running text.