Script Ekrad 7 is a bold, narrow, high contrast, italic, short x-height font.
Keywords: branding, packaging, posters, headlines, logotypes, vintage, confident, playful, warm, handmade, brush lettering, display impact, retro signage, friendly voice, expressive script, brushy, swashy, rounded, bouncy, retro.
A slanted brush-script with compact proportions and a lively, calligraphic rhythm. Strokes show pronounced thick–thin modulation with rounded terminals and occasional tapered entry/exit strokes that mimic a flexible brush. Letterforms are generally compact with open counters, a slightly bouncy baseline feel, and selective swash-like curves in capitals and a few lowercase forms. Numerals follow the same flowing, inked construction, with curvy shapes and soft corners that keep the texture consistent in mixed content.
Best suited to branding and display settings where a handwritten, brushy voice is desirable—such as logos, packaging, posters, social graphics, and short editorial headlines. It can also work for pull quotes or small blocks of emphasis text when set with generous tracking and ample line spacing.
The overall tone is energetic and personable, combining a retro sign-painting spirit with an informal, handmade friendliness. Its strong, inky presence reads confident and expressive, while the rounded curves and looping shapes keep it approachable rather than formal or delicate.
The design appears intended to evoke hand-painted lettering with a controlled, repeatable script structure—balancing expressive contrast and swashy movement with enough consistency to set complete words and punchy slogans.
Capitals tend to be more decorative and looped, while lowercase forms stay relatively simple and compact, helping word shapes remain readable despite the expressive stroke contrast. The texture becomes quite dense in longer lines, which can amplify the bold, brushy personality in headlines and short phrases.