Print Ahruh 7 is a regular weight, very wide, medium contrast, italic, normal x-height font.
Keywords: headlines, logos, posters, sports branding, packaging, sporty, dynamic, retro, casual, energetic, motion, impact, informality, branding, retro feel, slanted, rounded, boldish, brushy, condensed joins.
A strongly slanted, forward-leaning print style with broad, extended letterforms and a smooth, rounded stroke skeleton. Strokes show moderate contrast with subtly tapered terminals and occasional brush-like thickening, giving the black shapes a slightly calligraphic, drawn quality without connecting letters. Counters are open and generously sized, while curves (C, O, S) read as oval and streamlined; diagonals and arms (K, R, Y) feel sharp and motion-oriented. The lowercase mixes simple, single-storey forms with a prominent looped descender on g and a brisk, hooky f, maintaining a consistent rightward rhythm across words and lines. Numerals follow the same slanted, aerodynamic logic, with soft curves and angled entry/exit cuts.
Best suited to display settings where its slanted, wide forms can project energy—headlines, poster typography, sporty or automotive-themed branding, and short logo wordmarks. It can also work for packaging callouts and promotional graphics where an informal, dynamic tone is desired, while extended body text may feel visually insistent.
The overall tone is fast, informal, and optimistic, with a clear sense of movement that suggests speed and action. Its slant, wide stance, and brushy modulation evoke a retro display flavor often associated with sporty branding and energetic headlines, while still feeling approachable rather than formal.
The design appears intended to mimic a quick, confident hand-rendered italic used in advertising and branding: smooth, readable shapes with just enough stroke modulation and taper to feel drawn rather than purely geometric. Its wide proportions and forward slant prioritize impact and motion over neutrality.
Spacing appears relatively open for an italic display style, helping the wide shapes avoid crowding in longer lines. Some glyphs lean into expressive detailing (notably g, f, and the uppercase diagonals), which adds personality but also makes the style more distinctive than neutral.