Sans Rounded Utri 3 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Artegra Soft' by Artegra and 'Fact' by ParaType (names referenced only for comparison).
Keywords: headlines, posters, packaging, children’s media, logos, playful, friendly, chunky, soft, approachability, display impact, playful branding, rounded, bulbous, bouncy, compact, high-impact.
A heavy, rounded sans with soft terminals and generously curved joins that create a cushioned, blobby silhouette. Strokes are monolinear and dense, with tight internal counters that keep the texture dark and compact in setting. The uppercase leans toward simple, blocky construction, while the lowercase uses single-storey forms and short, sturdy extenders for a uniform, squat rhythm. Numerals and punctuation follow the same padded logic, maintaining consistent weight and rounded corners throughout.
Best used for headlines and short statements where impact and friendliness are priorities, such as posters, packaging, and branding. It also fits well in children’s or family-oriented media, as well as logotypes that benefit from soft, rounded geometry.
The overall tone is upbeat and approachable, with a toy-like softness that reads as casual and welcoming. Its thick, rounded forms give it a cheerful confidence, more friendly than formal, and well-suited to expressive, attention-grabbing messaging.
The design appears intended to deliver maximum boldness with a gentle, approachable character, replacing sharp corners with rounded terminals to keep the tone warm. It aims for immediate legibility at display sizes while maintaining a consistent, playful texture across letters and numbers.
Because counters are relatively small at this weight, the face favors larger sizes where its rounded details and open curves remain clear. The dot shapes and terminals reinforce a consistent “bubble” motif, giving lines of text a smooth, bouncy color.