Sans Normal Bolok 17 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Gordita' by Type Atelier (names referenced only for comparison).
Keywords: ui text, product design, editorial, signage, presentations, modern, neutral, clean, technical, friendly, legibility, versatility, modern branding, system neutrality, clarity, geometric, rounded, open counters, uniform strokes, stable rhythm.
A clean, geometric sans with uniform stroke weight and generously rounded curves. Letterforms favor simple circular and elliptical construction with open apertures and clear counters, giving the alphabet an even, steady color in text. Terminals are predominantly straight and crisp, while joins and bowls stay smooth and controlled; diagonals (A, V, W, X, Y) are sharp and symmetrical. The lowercase shows a single-storey “a” and “g,” a compact, efficient “t,” and overall tidy proportions that hold up well at display and paragraph sizes.
Works well for user interfaces, product and SaaS branding, documentation, and editorial layouts where a calm, consistent sans is needed. Its clear numerals and straightforward letterforms also make it suitable for wayfinding and presentation typography.
The tone is contemporary and straightforward, balancing a mildly friendly roundness with a practical, no-nonsense clarity. It reads as quietly confident and unobtrusive, suited to interfaces and brand systems that want to feel modern without becoming stylized.
The design appears intended as a versatile, general-purpose geometric sans that prioritizes clarity and consistency across headings and body text. It aims to provide a modern, system-friendly voice with approachable round forms and dependable legibility.
Numerals are simple and highly legible, with clear distinctions between shapes and consistent stroke logic. Spacing and proportions appear calibrated for continuous reading, producing a smooth texture in the sample paragraph without noticeable quirks.