Sans Normal Ekdip 3 is a light, narrow, medium contrast, italic, short x-height font.
Keywords: branding, packaging, headlines, posters, editorial, airy, nimble, modern, casual, elegant, add motion, modernize tone, stay minimal, maintain clarity, slanted, monolinear, open, clean, lithe.
A slanted, lightly built sans with smooth, rounded construction and a mostly monoline stroke that shows subtle modulation through curves and joins. The letters are compact and tall with generous internal openings, giving counters a clear, uncluttered feel. Terminals are clean and gently tapered, and the overall rhythm is even, with curved forms (C, O, S) staying soft while diagonals (A, V, W, X) remain crisp. Numerals follow the same restrained, streamlined approach with simple shapes and consistent stroke behavior.
It suits branding and packaging that want a sleek, energetic tone, and it performs well for short-to-medium headlines, pull quotes, and editorial titling where a slanted sans can add momentum. It can also work in UI or signage accents when used at comfortable sizes and with adequate spacing to preserve its airy texture.
The tone is quick, refined, and contemporary, with a handwritten-like ease that remains controlled rather than expressive. It reads as friendly and modern, suggesting motion and lightness without becoming informal or playful.
The design appears intended to offer an italicized sans voice that feels modern and lightweight, balancing speed and elegance with clean, rounded geometry for clarity and consistency in both display and text settings.
In text, the slant and compact proportions create a lively horizontal flow, while the open bowls and clear apertures help keep words from looking cramped. The overall character is understated and cohesive across capitals, lowercase, and figures, making it feel like a unified system rather than a display novelty.