Serif Other Ihti 2 is a bold, narrow, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, book covers, logotypes, playful, storybook, whimsical, retro, quirky, expressiveness, vintage flavor, friendly display, decorative impact, brand character, bracketed, flared, ball terminals, soft corners, bouncy.
This serif design uses heavy, rounded strokes with gently bracketed, flared serifs and frequent ball-like terminals that give the outlines a soft, carved feel. Curves are generous and slightly irregular in a controlled way, producing a bouncy rhythm across words, while counters stay relatively open for the weight. Joins and terminals often swell or taper subtly, and several letters show decorative hooks and curled details that read as intentionally ornamental rather than strictly classical.
This font is best suited to short, prominent text where its ornamental details and weight can be appreciated—such as headlines, posters, product packaging, and book or event titling. It can also work for distinctive wordmarks, especially in playful or vintage-leaning branding, but its strong personality may be less suitable for dense body copy.
The overall tone is cheerful and characterful, with a lightly old-fashioned, storybook sensibility. Its decorative serifs and rounded terminals suggest a friendly, theatrical voice that feels more expressive than formal.
The design appears intended to deliver a bold, friendly display serif with a handcrafted, whimsical flavor, using softened serifs and rounded terminals to keep the heavy weight approachable. Its consistent decorative cues across capitals, lowercase, and figures suggest a focus on cohesive, character-led typography for attention-grabbing settings.
Uppercase forms feel sturdy and poster-ready, while the lowercase introduces more personality through hooked descenders and curled terminals (notably on letters like g, j, and y). Numerals follow the same soft, embellished treatment, maintaining a cohesive, display-oriented texture.