Serif Other Ubmo 10 is a regular weight, very narrow, low contrast, upright, tall x-height font.
Keywords: headlines, posters, editorial, book covers, branding, vintage, literary, tall, crisp, space saving, classic tone, headline impact, editorial voice, condensed, bracketed, wedge serifs, vertical stress, bookish.
A condensed serif with a strongly vertical rhythm and narrow, elongated proportions. Strokes stay relatively even throughout, with subtle modulation and crisp terminals that often finish in small wedge-like, lightly bracketed serifs. Counters are compact and upright, and the overall texture reads dark and continuous, especially in longer lines. The lowercase shows a tall, prominent x-height and streamlined forms, while capitals are stately and columnar, giving the typeface a distinctive, high-waisted silhouette.
Best suited for headlines, subheads, posters, and editorial layouts where height and compression help maximize impact in limited horizontal space. It also fits book covers and branding systems aiming for a classic, print-forward voice with a distinctive condensed presence.
The font conveys a vintage, literary tone—formal and slightly theatrical without becoming ornate. Its tall, compressed stance suggests newspaper headlines, classic publishing, and old-world signage, projecting seriousness and a bit of drama.
The design appears intended to deliver a recognizable condensed serif flavor with a classic, print-era sensibility—prioritizing vertical elegance, tight set widths, and a consistent, authoritative texture for display and editorial use.
In text, the condensed width creates strong vertical emphasis and efficient line fitting, but the darker overall color can build density at smaller sizes. Numerals and capitals maintain the same upright, compressed character, supporting a cohesive display voice across mixed content.